Living on unemployment, Jose is sent bu a job placement agency to work on the taping of a New Year’s Eve TV special, in the middle of August in Madrid. Hundreds of people like him spend a week and a half cooped up on set, day and night, sweating horribly as they pretend to laugh and stupidly celebrate the fake coming of the new year over and over again. No one is happy. Alphonso, the charismatic artist, is capable of anything to ensure that his performance pulls in the highest share. Adán, a young Latino singer and his antagonist, is harassed by fans trying to blackmail him.